Alex Morgan — Product Design

Article

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Early wireframes and user flows

The Challenge

Process

Discovery

Ran ethnographic research in the field, resulting in validated insights and team alignment.

Design & Iteration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Outcomes

40% improvement in task completion. Since shipping, we've measured 300% faster task completion.

Article

Shipping quality design requires collaboration and iteration. Recent work has shown me why . The implications matter for teams and organizations.

Key Takeaway

Whether you're building a new feature, this approach applies.